"Just do more. Get things going, try things. Iterate and put into action some of these ideas. The concept is prolific in Silicon Valley so I'm not exactly sure who exactly said it to me but it's so true. If you look at it more tactically, programmatically and statistically, the chances of you finding something that's going to be successful is so much higher. If you just iterate and test a couple of ideas in the market vs building a perfect plan."